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One VW division was violating the Clean Air Act, while another was naming it MoMA programming that would increase civic credentials – specifically “Fair 1: New York,“At the MoMA PS1, a Volkswagen-funded ecological showcase from 2013 that in retrospect looks like a horrific greenwashing act.
“Volkswagen das Auto and MoMA das Museum,” said then-CEO Martin Winterkorn succinctly in 2015. facing criminal charges In the USA and Germany, although for a long time he claimed to be unaware of any wrongdoing.
Yet even after one of the biggest corporate and environmental scandals in history, Volkswagen’s American subsidiary MoMA’s “leading partner in educationIt supports the PS1’s public programming that took place in a Volkswagen-branded geodesic dome (finally deprecated in 2020) for nearly a decade. The museum has an internship program known as VW Fellows. Appears in Volkswagen promotional materials and even reach visit the car factory in Wolfsburg. And Volkswagen of America undertook the restoration of the Beetle in “Automania,” which the museum first purchased in 2002.
“VW has acknowledged betraying the public’s trust” and “removed the leadership that allowed this to happen,” MoMA spokeswoman Amanda Hicks said in an email on Wednesday. “We both continued our partnership and we expect VW to deliver on its promise to put the public’s interests first,” he said.
And indeed, the organizers of “Automania” show the interest of polluters in art and the museum’s online magazine. In both, Kinchin writes about the corporate practice of “art washing, now a well-established brand strategy, implemented by the polluting fossil fuel industry.” The curator chooses Shell, who commissions British artists to make posters of the idyllic English countryside; it also mentions Mobil, the subject of art philanthropy in the 1970s and 1980s. Hans Haacke’s institutional critique, and against the last demonstrations BP’s sponsorship From the London museums.
It takes a real brass neck for MoMA to criticize Shell, Mobil, and BP for “art washing” and then ignoring the guilty polluters who still support its own museum. But some drivers find it hard to give up on their cars, even if the future seems unsustainable.
automania
until January 2; The cars in the sculpture garden will stay until October 10.
Museum of Modern Art, 11 West 53rd Street, Manhattan; 212-708-9400, moma.org.
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