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Doubts about how productive employees can be if they work from home have also been eroded. A April 2021 study Researchers from the Becker Friedman Institute at the University of Chicago examined companies’ post-covid telework plans and found an estimated 5% productivity increase for the US economy. and one PwC’s December 2020 research While 34% of employees said they were more productive than before the pandemic, more than half of executives said average employee productivity has increased.

Now there is an equally pervasive disruption to the hybrid way of working: while some organizations insist that employees return to the office full-time, many are preparing for a new normal where employees spend some days in the office and some working remotely. through a combination of virtual and face-to-face meetings and collaboration. A CNBC study Some of the executives in human resources, finance and technology have found that just over half of companies will use a hybrid operating model in the second half of 2021.

“I see hybrid work as one of the things companies need to do right,” says Deniz Çağlar, director of PwC’s US organizational strategy implementation. “We have to reinvent how we work together, and the company won’t be as productive if we don’t get the hybrid model right. And in some industries, even a 1-2 percent productivity change can make a huge difference.”

All of this is taking place in a work environment where more and more employees are demanding continued flexibility post-pandemic. According to this Accenture Future of Work Study 2021for example, 83% of employees prefer a hybrid working model. And companies are listening: They know that the choices organizations make now will be crucial, especially as they race to attract and retain talent in a competitive market.

“As companies prepare to invite people back into the office, they need to understand the needs and motivations of their employees and how they change and evolve,” says Jeff Wong, EY’s global chief innovation officer. “Companies want to attract and retain the best people, but almost everyone says they want something different from the current pre-covid one.”

Organizations around the world are meeting this challenge by working to establish the right processes, innovative technologies, and leadership support to help them seize this powerful moment.

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