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elon musk He was never accused of having small dreams. He reinvented at least two industries with the electronic vehicle company Tesla and the rocket company SpaceX – and now his ambitions are being carried over to his place. $44 billion Twitter acquisition.

Musk, the richest man in the world, recently gave investors a presentation outlining his big – some might say incredible – plans and financial goals for Twitter. The New York Times got the presentation. Here’s a look at what Mr. Musk sees for the social media service in the years to come.

Five-fold revenue will reach $26.4 billion by 2028.

In his speech, Mr. Musk claimed that Twitter will increase its annual revenue to $26.4 billion by 2028. $5 billion last year.

Reduce Twitter’s reliance on advertising to less than 50 percent of revenue.

According to Mr Musk, advertising will fall from around 90 percent to 45 percent of total revenue in 2020. According to the document, in 2028, ads will generate $12 billion in revenue and subscriptions nearly $10 billion. Other revenues would come from businesses like data licensing.

Add in $69 million in subscription revenue from Twitter Blue.

Mr. Musk plans to increase Twitter’s subscription revenue with services like Twitter Blue, where users pay $3 a month to customize their experience in the app. According to his sales pitch, Mr. Musk expects $69 million in revenue from Twitter Blue by 2025.

Get $47 million in revenue from a mysterious X.

According to the document, X Subscribers, a separate product, would generate $47 million in revenue that same year. The document didn’t explain in detail what X Subscribers is, but Mr. implied It offers an ad-free experience on Twitter.

Get $15 million in revenue from a payments business.

According to the document, Twitter, which will reach approximately $1.3 billion by 2028, will bring in $15 million from a payments business in 2023. The company’s payment business, which includes tipping and shopping, is negligible today. There is speculation that Mr Musk may offer payment capabilities to Twitter as it helps popularize the digital payment service PayPal.

Increase the average revenue per user by $5.39.

With all these changes, Mr Musk estimates that Twitter could increase its average revenue per user – an important metric for social media companies – from $24.83 last year to $30.22 in 2028.

Hire 3,600 employees after laying off hundreds.

According to the document, Musk predicts Twitter will have 11,072 employees by 2025. that would be it about 7,500 today.

But every now and then, Mr. Musk expects the number to fluctuate, rising to 9,225 employees in 2022, then falling to 8,332 in 2023 before rising again. Someone familiar with the situation said that as part of Mr. Musk’s takeover, he will likely lay off workers before bringing in new talent in engineering. Stock-based compensation costs are also expected to rise from $914 million in 2022 to just over $3 billion in 2028.

Increase free cash flow to $9.4 billion.

Twitter will add about $13 billion in debt as part of Mr Musk’s buyout plan. However, according to the sales pitch, a company expects to pay off that debt as free cash flow, a measure of how much money it has to pay off debt — it’ll grow to $3.2 billion in 2025 and $9.4 billion in 2028. According to the document, free cash flow will increase even if operating expenses and costs also rise.