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Is the All-Encompassing Mobility App Returning?


Pittsburgh has created 50 “mobility centers”, face-to-face locations where all mods can be found; residents can fly from there with a Spin or Scoobi. The city is also piloting “universal essential mobility,” where 50 low-income residents are given “all-you-can-eat” access to public transport, bike-sharing and e-scooters, as Ms Ricks describes it. Discounts for e-mopeds, rideshares and car pool are also included.

“If people don’t have to worry about the cost of these individual services or, frankly, the transportation itself—if they can reliably continue to focus on getting to work, doctor appointments, or getting their kids to school on time, and they don’t. We don’t have to be price sensitive—do we get better social outcomes from that?” ‘ asked Mrs. Ricks.

The question also reminds of the original dilemma: Can MaaS get people out of their cars?

So far, evidence of a mod shift looks shaky. In Finland, Whim and other operators have never been able to gain a large following and the pandemic has reportedly battered finances. The past year and a half has not been a banner time for travel routines. And it may not be in 2022.

However, compared to the age-old invention of the car, the concept of one-stop transportation is brand new, said Mr. Hietanen; Growing pains are just natural. “He who creates dreams will win it,” he added. “And we can create dreams. We’re just going to do it in a slightly different format.”

So it’s time to be creative. Can car-free transportation be packaged in other ways? There is at least one place in the United States that has made a strong attempt.

In September, Culdesac TempeOutside of Phoenix, a 17-acre development that calls itself “the first car-free neighborhood built from the ground up in the U.S.”, it announced next year that residents relocating will have access to a mobility package that includes a Platinum Pass with Valley Metro. local transit agency offering unlimited free rides on trams, buses and light rail; free use of over 100 Bird e-scooters; and discounts on Lyft rides and Envoy electric car rentals. (There’s also over 1,000 bike parking spaces.) All included in the rent.

The developers, said Lava Sunder, managing director of Culdesac Tempe, have a long history intertwined with public transport, from building tram lines to offering free parking. Theirs is a new take on tradition.

“We heard from residents that they have different movement preferences,” Ms Sunder said. “There is no one-size-fits-all model for mobility.”



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